Brand Story

Aussie Lady
Aussie Lady was founded in Melbourne, Australia, which is a world-renowned country for longevity. Despite increased chronic disease prevalence globally among the younger generation, the life expectancy of Australians is still increasing, ranking third in the world. Aussie Lady is committed to transforming science into desired solutions for consumers in health, anti-aging, and chronic disease prevention, through research on the lifestyles and dietary habits of Australians. 
 
By leveraging the trend of low glycaemic index (GI), Aussie Lady has become the first Australian brand to incorporate the concept into women’s beauty and health supplement, targeting professionals who value weight management, sugar detox and anti-aging.  
 
With continuous innovation from the R&D team, Aussie Lady formulates novel functional ingredients such as sugarcane polyphenols in the products to challenge the “unappetising and nutritionally incomplete low GI products” stereotype. The low GI beauty drinks allow the consumers to control sugar intake without compromising the taste. Aussie Lady beauty drinks will be certified by the Australia GI Foundation to ensure the drinks are low GI and confers nutritional benefits. 

Products

Pomegranate Collagen Drink

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Main Ingredients: Yeast Extract, Hydroxytyrosol, Punicalagin, Sugarcane Polyphenol

Product Description: Tyrosinase is an enzyme which can increase melanin formation while the yeast extract can reduce tyrosinase production and inhibit melanin formation, which results in lighter skin. Hydroxytyrosol in olives and polyphenol punicalagin in pomegranate can fight against free radicals in the body, leading to brightening skin from the inside out and lightening dark spots.

Elastin Protein Drink

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Main Ingredients: Collagen, Elastin, Sodium Hyaluronate 

Product Description: A prolonged exposure to UV light causes ageing by deforming the skin’s elastic fibres. Consuming elastin together with collagen helps to promote skin elasticity and firmness. Sodium hyaluronate functions as a natural moisturising factor to support and stabilises synovial cells and collagen fibres in the body. This improves the skin’s water retention ability, thereby reducing wrinkles production and preventing ageing.

Anti-Glycation Drink

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Main Ingredients: Astaxanthin, Anthocyanin 

Product Description: AGE isthe end-products of glycation whichis made up of sugar and protein polymers. They are non-reducible substances generated in the body which alter and destroy the functions of collagen, hence reducing skin elasticity and inducing sallow skin with sagsand wrinkles. Astaxanthin and anthocyanin can effectively prevent glycation and reduce the formation of end-products (i.e., AGE).

Drain Dampness Drink

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Main Ingredients: Coix Kernel Ester, Coix Polysaccharide, Potassium 

Product Description: Coix kernel helps to invigorate the spleen and expel dampness due to its componentcoix kernel ester and coix polysaccharide which can eliminate oedema. Excessive intake of sodium ions in high-salt foods can increase the body’s water retention. Red beans and corn silk can promote urinary sodium and water excretion due to their high content of potassium ions. 

Eye Protect Drink

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Main Ingredients: Lutein Ester and Zeaxanthin with the ratio 5:1 

Product Description: Photooxidation can inactivate proteasomes in RPE cells, leading to retinal damage. The combination of lutein ester and zeaxanthin at a ratio of 5:1 can slow down proteasome inactivation induced by photooxidation. This will increase the macular pigment density in the macula, alleviate eye fatigue, protect the eyes, and prevent presbyopia and glaucoma.

Hair & Nail Support Drink

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Main Ingredients: B-group Vitamins, Protein

Product Description: Hair & Nail Support Drink contains substantial protein and nutrients, especially B-group vitamins, iron and zinc to maintain healthy hair and nails.

Blood Nourish Drink

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Main Ingredients: Iron and Vitamins

Product Description: The process of forming red blood cells is complex and the lack of essential nutrients may cause anemia. The role of B-group vitamins is essential in forming red blood cells, whereas iron is the oxygen carrier of red blood cells. Having an adequate intake of iron helps to reduce the risk of anaemia.

Elderberry Vitamin C Drink

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Main Ingredients: Flavonoids, Proanthocyanidins, Vitamin C

Product Description: Elderberry is rich in bioflavonoids, proanthocyanidins and other substances with high antioxidant ability. The combination of elderberry and yeast glucan can boost immunity and prevent the invasion of bacteria and viruses.

Acne Control Drink

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Main Ingredients: Vitamins, Zinc

Product Description: Zinc is essential to the enzyme system in the body that contributes to cell repair and synthesis. Zinc also prevents acne caused by abnormal secretion of the sebaceous gland. Vitamin A moisturises and firms the skin while vitamin D enhances the immune system by forming a lipid barrier to reduce the possibility of bacterial invasion.

Prebiotic Drink

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Main Ingredients: Prebiotic, Enzyme

Product Description: Fructooligosaccharide (FOS) is prebiotic that helps to stabilise blood sugar and lower cholesterol levels. FOS also increase the number of beneficial bacteria and promotes gut health.

Carb Blocker Drink

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Main Ingredients: Amylase Inhibitor, Dietary Fibre 

Product Description: Amylase inhibitor can lower the viability of amylase in the body, which then reduce the digestion and absorption of starch. It helps to stabilise blood sugar and prevent excessive storage of energy which will eventually be converted into fat. Dietary fibre can help to increase satiety and reduce body fat.

Stress Relief Drink

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Main Ingredients: GABA, Magnesium

Product Description: Neurotransmitters are chemical substances that transmit brain signals between neurons. The busy lifestyle will stimulate the excitatory neurotransmitter of the central nervous system, causing stress, anxiety and fatigue. Gamma-aminobutyric acid (GABA) is a nonprotein amino acid that functions as the inhibitory neurotransmitter to reduce neuronal excitability and alleviates stress. Magnesium helps to reduce the release of stress hormones and improves sleep.

Aphthous Ulcers Drink

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Main Ingredients: Lactoperoxidase, Vitamins

Product Description: Lactoperoxidase in whey protein is a natural defence system against invading microorganisms. Its antibacterial functions can prevent ulcers and bad breath. 

Cranberry Probiotics Powder

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Main Ingredients: Cranberry Proanthocyanidins, Probiotics

Product Description: Cranberry proanthocyanidins combined with probiotics GR and RC can help to improve urinary tract and vaginal inflammation. 

Peppermint Oil Oral Drops

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Main Ingredients: Menthol

Product Description: Refreshes the mind, cleanses breath, helps to relieve pain from mouth ulcers and aids in reducing stomach bloating.